Privacy Policy

At Mini Me and Mama our customers are at the heart of what we do; we want to provide our customers with products and services that help each customer feel good, and this extends to our customers having confidence in how we handle their personal information. We take the trust you place in us very seriously, no matter whether you share personal information with us when visiting or making a purchase at our store, reaching out to us by phone or email, or using our website. Within this policy, we will refer to the Website, in-store activities, and communications with us collectively as the “Services”. The goal of this Privacy Policy is to explain how we at Mini Me and Mama collect and use your personal information, who we share it with and when, how we keep it safe, and the tools and options available to you to manage that information.

If you do not agree with the practices we have described in this Policy, please do not share your personal information with us. By sharing your personal information with us, including in our store, by reaching out to us by email or postal mail, or by accessing or using our Website, you agree to our use of your information as described in this Policy.

What personal information we collect
The categories of information we collect are:

Contact information, including your name, address, phone number, mailing and email addresses.

Purchase and related transaction information, including billing and shipping addresses, payment method (debit or credit card number), items purchased, items altered, or custom made (including measurements), order status, and related contact information.

Product preference information, including your preferred product sizes, brands you tell us you love and other merchandise interests.

Profile and account information, including contact information, purchase information, product, and communication preferences, account credentials, registry information, address book entries, and other information about your profile or account.

Information you share during communications and interactions with us, which may include the content of email messages, chat sessions, text messages, and phone calls.

Video recordings and photographic information of you when you visit our store.

Device and Internet browsing information, including information about your browsing activity, IP address, unique device identifiers, cookie identifiers, device and browser settings and information, and Internet service provider information. We may also collect information about when and how you access and use our Website, such as the date and time of your visit or use, the websites visited before and after visiting our Website, how you navigate and what you search for on the Website, the pages visited on the Website, items you view, and the items you purchase.

Inferences about or derived from any of the information above that may relate to your preferences or other matters.

Our Site is for individuals who are at least 13 years old
Mini Me and Mama does not knowingly request or collect personal information from anyone younger than 13 years old without prior consent from a parent or legal guardian. Please contact if you believe your child under age 13 has submitted personal information to Mini Me and Mama without prior parental or legal guardian consent so that we can take steps to delete the information.

How we collect personal information

We collect personal information in various ways, both directly and indirectly. For example, when you send us an email, fill out a form on our Website, place an order through the Website, or provide information to one of our in-store team members, we collect your information directly. We may also collect your personal information indirectly through automated means, for example, when you interact with our Website, we may use technologies to collect information about how you use the Website. We may also receive information about you from third parties including from our affiliates and subsidiaries, social media platforms, or from our advertising partners.

We collect personal information when you provide it
We may collect personal information directly from you or your device as follows:

When you register for a Mini Me and Mama account, it is necessary for you to provide personal information that includes your name and email address. You may choose to provide us with additional personal information, including billing, mailing, and shipping addresses, phone number, and a payment method (e.g., credit card). If you make purchases through the Website, you will also create a username and password, information that on subsequent visits helps us confirm your identity and makes it easier for you to make purchases on our Websites.

When you shop with us, either in-store or through the Website, we store your browsing history, what you searched for, or what you bought (if you make a purchase). 

When you visit a store, we may collect video recordings and photographs of you that we use for security, to detect and prevent fraud, prevent product loss or damage, report incidents, and for operational purposes.

We collect personal information from third-party sources
To better understand your preferences, operate our business, and provide you with products and services we believe you will love, we may receive your personal information from the following third parties:

Third-party service providers that support our business, including companies that help with our marketing efforts, analytics providers, advertising networks and cooperatives, third parties that share information with us about the different devices you use online, and other third parties that we collaborate or work with.

We collect personal information using automated technologies
Personal information is also collected through automated technologies and shared with us when you visit our Website, open an email, or click on one of our advertisements. 

We automatically create a website and mobile application log files, which are created when you access our Website. In addition, automated data collection technologies – such as cookies, beacons, tags, software development kits (SDK), and scripts – are used by us to analyze trends, administer the Website, and track users’ movements around the Website. We, and our third-party service providers, also use these technologies to gather demographic information about our user base as individuals and in the aggregate.
A “cookie” is a small text file that is stored on an individual’s computer and downloaded to the computer or mobile device when they visit a website. Cookies then send information back to the originating website on each subsequent visit, or to another website that recognizes that same cookie.

We use the following types of cookies: 

Essential Cookies are required to make our Website function properly and cannot be turned off in our systems. If you block these cookies, portions of our Website may not function properly.

Performance and Functional Cookies allow us to count visits and sources of traffic on our Website so we can measure and improve performance and functionality. They help us know which pages of our Website are most and least popular.

Targeted Advertising Cookies may be set through our Website by our advertising partners. They may be used by advertising companies to build a profile of your interests and show you relevant advertisements on other websites. 

Social Media Cookies allow you to share information using social media sharing buttons on social networks like Facebook, Pinterest, and Instagram. This information may then be used by the social media network to deliver targeted advertising to you.
We may combine information collected automatically (as described above) from your interactions with our Services and your activity on third-party sites with other data (including personal information).
If you wish to opt-out of allowing certain cookies, you may do so by changing your browser settings so that cookies from our Website cannot be set. Please note that if you delete, block, or otherwise restrict cookies, or use a different computer or Internet browser, you will need to renew your cookie management choices.

How we use personal information

We use personal information, including information that we combine from your interactions with our Website, in-store, your device, or third parties, to conduct our business and to provide you with the best possible products, services, and experiences. We know your personal information is important to you, so we want to be transparent about how we use that information. Here are the ways we use your personal information: 

To provide you access to the Website including to service your account(s) and maintain.

To provide you with products and services, including to fulfill your orders, processing your payments, and provide you with products and services that we think you will like.

To personalize your experiences with us, including remember your interests and preferences, customize the products and services we share with you, track and categorize your activity and interests on the Website, including identifying and linking the different devices you use, and enrich your experience in our stores, on the Website.

For analytics, including to understand how you use our Website, how you shop with us, the methods, and devices you use to access our Website and to make improvements to our Website.

For business purposes, including to operate and improve our business and business activities, for research, to maintain our programs, accounts, and records; to understand your satisfaction with our products and services including the Website; to detect and prevent fraud or misuse of our services, and for any other business purpose permitted by law.

For legal and safety purposes, including to defend or protect us, you, our customers, or third parties, from harm or in legal proceedings; maintain the security of our customers, employees, and property; respond to court orders, lawsuits, subpoenas, and government requests; address legal and regulatory compliance, and notify you of product recalls or safety issues.

We use third-party analytics providers
We use analytics services, including Google Analytics, to better understand how customers use our Website to improve those technologies and optimize your experience and interactions. 

We may share feedback you provide to us
We are excited when customers want to share feedback with us about the products and services they have purchased and what we offer. If you submit an online review, including if you include a photo, please be aware that this feedback may be publicly shared and used by us on the Website without compensation or attribution. 

Your options and legal disclosures
We recognize that you want choice not only in the products and services we offer but also in how your personal information is used and shared. We currently offer the following choices and options:

Viewing your personal information. You can access your name, email address, billing address, shipping addresses, payment methods, transaction information (orders, purchases, and returns), and email by logging into your account on the Website.

Updating your personal information. You can also correct or update your name, email, billing or shipping addresses, some shopping preferences, and payment methods by logging into your account on the Website.  

How we secure personal information
We have implemented industry-accepted administrative, physical, and technology-based security measures to help protect against lost, misuse and alteration of your personal information in our possession and under our control. We ensure that our employees, contractors, and third-party service providers who have access to personal information in our systems acknowledge their obligations and commit to safeguarding that information.
While we use commercially acceptable means to protect your personal information, no method of transmission over the Internet is 100 percent secure. As a result, we cannot guarantee the absolute security of your personal information. We strongly encourage you to take steps to help protect the confidentiality and security of your account information (including your personal information), including by:

Reviewing your Mini Me and Mama account periodically and immediately reporting any unexpected activity or unrecognized information

Installing the latest security updates and anti-virus software on your computer to help prevent malware and viruses

Using a complex password that includes a minimum of 7 alpha/numeric and cAsE sEnsitive characters

Not using the same password for more than one online account

Not sharing your password

Password protecting your computer and mobile device

Signing out/logging off the Website once you have completed your session or transaction so that your session is closed, especially when using a public computer.

Updates to this policy
We may make changes to this Policy and may apply any changes to information previously collected, as permitted by law. Please be sure to check this Policy for updates from time to time as we will review it at least every 12 months and make updates as necessary.